11/05/2018 through 11/07/2018
The Westin Kierland Resort & Spa
2018 Annual Greystone.Net Healthcare Internet Conference (HCIC)
Preferred Meeting Topics:
Marketing, Social Media, Networking
Booking Deadline for Speaker: 02/17/2018
Demographic Mix of the Audience:
Age Group(s) Expected in Audience:
Number of Attendees Expected
Special Details About This Meeting/Audience:
The 22nd Annual Healthcare Internet Conference is designed for healthcare executives from hospitals, health systems, group practices, integrated networks and health plans with responsibility for or interest in the Web.
The professional development sessions for 2017 will focus in seven major tracks:
CRM and Big Data
Sessions in this track will showcase CRM and Big Data strategies and implementation tactics through digital marketing integration success stories. This track will also help attendees understand how to evaluate the effectiveness, efficiency and business value of their digital footprint.
Technology and Tools
Sessions in this track will highlight current best-in-class implementations of CMS and CRM platforms, APIs, custom applications, workarounds, open source, etc.
Sessions in this track will feature best-in-class examples of the use of digital marketing reach organizational, business and marketing goals.
Digital Strategic Planning
Sessions in this track will highlight the role of robust strategic thought as the healthcare industry addresses the needs of its diverse publics (e.g., patients, consumers, physicians, employees, etc.) through its ever-growing digital footprint.
Design and Usability
Sessions in this track will focus on the role of design and usability in the development of effective online user experiences.
Sessions in this track will focus on how social media is reshaping healthcare and how it is impacting consumer choice, branding and traditional marketing.
Sessions in this track will highlight some of the newer tools, solutions and tactics designed to leverage the Web to improve the patient experience and to build consumer engagement.
Scope of the Overall Organization:
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